As we move into fall, we're pleased to share some honest insights about our local real estate market and what we're investing in to continue to improve our service to you.
We recently spoke with the Green Bay Press-Gazette about current market conditions, and the data tells an interesting story.
While we're seeing homes stay on the market a bit longer, it's important to note this isn't unique to any particular listing; it's a market-wide trend. We've observed a modest but positive 13% increase in inventory, with the most notable growth in the upper-end market - $700,000+.
Despite these shifts, our average sales price continues to climb, with the median price rising 6% from $329,000 in 2024 to $350,000 in 2025. And looking at the broader picture, total sales remain remarkably stable, with 1,475 compared to last year's 1,495.
Since the beginning of August, we've noticed both buyers and sellers taking a more measured approach. Some sellers are holding off on listing until the interest rates fall (more buyers in the market). Buyers are also watching interest rates closely. This actually creates an opportunity for buyers who are ready to move now, as they're facing less competition. Timing the market as you know rarely works. Responding to the market is a definite strategy. Strategic guidance on this process is priceless.
The upcoming Federal Reserve meeting in September is a pivotal moment, with projections suggesting a rate cut. If this indeed comes to pass and interest rates drop further this will spark increased activity in the market. This increase likely will be softened by the increase in inventory. It's worth noting that it's been five years since we've seen 3% rates, meaning we have a whole new generation of buyers who have only known current rates.
Since rates have dropped a few weeks ago nationally pending sales are up 2%. This is another healthy sign.
One trend we're particularly focused on is the return to traditional home inspection processes. With many agents having entered the field in the past five years and having very little (if any) experience in navigating inspections, experienced guidance through the inspection process has become more valuable than ever. I would put this at a critical level of importance in choosing an agent.
Moving towards a more balanced housing market is better for everyone. Inventory is improving, rates are coming down to help with affordability and the frenzy of buyers seems to have subsided. Savagely unhealthy markets where we see rapid price increases and critically low inventory levels was not helpful to anyone. Thankfully we are moving towards a more healthy balance aka a ‘sweet’ spot. Be careful to not fall victim to all of the doom and gloom sayers out there (Redfin & the Wall Street Journal in particular right now). Negativity unfortunately sells. The reality is that housing stats are stable and climbing in a positive direction.
I had the opportunity to talk with some of my Door County contacts recently to catch up on what they are seeing. Their market mirrors ours…While somewhat softer it remains vibrant and active in all price categories.
On the business front, we're evolving and adding to the team to serve you better. We've made a significant investment in our staging services as it has taken off like wild fire…A new to us, HUGE cargo van purchased from our local client, Dan Goben Cars. This investment, along with adding additional dedicated staging staff, will dramatically improve our staging efficiency (no more multiple trips!) and allow us to serve more clients effectively. These additions create the magic of more time…Invaluable!
We're REALLY excited about several significant properties coming to market, including a notable Fox River property. Keep an eye on our website the week after Labor Day for these new listings.
As we look toward the remainder of the year, we remain committed to providing expert guidance through every market condition. Whether you're buying, selling, or just staying informed, our experienced team is here to help you navigate any market realities with confidence and a ‘find a way’ attitude.
